Few days ago, as I was reading National Geographic’s April 2010 issue which has been entirely devoted to the single topic of water (it’s a very good read by the way), I stumbled upon the print ad below, that really Continue reading
Over the past decades, nuclear power in Germany has been high on the political agenda, with heated discussions about whether or not the technology should be phased out. More and more arguments for a “phase-out of the phase-out” have been Continue reading
Few days ago, while I was skimming through a magazine, I stumbled upon a great creative series of ads for WWF China that have now been running for more than a year. With the aim of addressing the misconception in Continue reading
Since its creation in 2001, Swiss-based not-for-profit organisation Act Responsible – Advertising Community Together whose goal is to “federate, promote and inspire responsible communication on sustainability, equitable development and social responsibility” – has been putting together a unique database of Continue reading
Few months after the controversy around the WWF Brazil / DDB Brazil 9/11 ad, shockvertising is at again with a new ad / promotional film from U.K.-based anti-aviation expansion campaigners Plane Stupid, and developed by the ad agency Mother. This Continue reading
Thanks at CELB for finally putting a name (and links) on a great advertising campaign aiming at increasing public awareness about environmental pollution that caught my attention several months ago in Shanghai’s metro stations. The adverts titled “Shan Shui Environmental Continue reading